Your logo is inseparable from your brand
Your brand is the “personality” of your business. It’s how you communicate your mission, through design & messaging, to your ideal client or target audience. These elements can all be strategic assets to your business, when they are created intentionally and holistically. This is why I don’t design a logo by itself. Your logo is the cornerstone of your brands aesthetic and needs to be deliberately designed as part of your overarching visual strategy.
Now, you may be thinking: “but my business doesn’t have a ‘personality’?”
That’s where I come in!
My strategic design process walks you through the steps to “define your brand” - an exercise so valuable that many clients have told me it helped them clarify other areas of their business strategy!
the Start-Up package includes:
Logo & Brand Identity
Project Consultation Call
In-Depth Branding Questionnaire
Industry & Competition Analysis
Brand Inspiration Moodboard
6 Original Logo Concepts
3 Rounds of Revisions to Finalize
Up to 3 Logo Variations
Main Logo and Logo Variations provided in white, dark, and full color/texture
Brand Style Guide
Print & Social Media
Business Card Design
Social Media Templates (set-up in Canva.com for ease of use)
- Return Address Seal
- Company Booklet